A full membership platform, built by one person in five months

Sounds like you if

• You need a full digital platform, not just a website
• Agency quotes are out of reach
• You want AI in the product, with control over who uses it and what it costs

The challenge

Launching a membership business needed a full digital platform, and an agency build was unaffordable.

The brief

A member portal, the tools, a content library and the systems behind them, built and run without an agency.

What we built together

1. The member experience

   A member portal, 25+ AI-powered tools and calculators, including a Monte Carlo lifetime cashflow model with full UK tax logic, and a searchable content library with an admin portal.

2. AI with controls

   The Claude API, connected through a Cloudflare Workers proxy with access control and usage tracking.

3. The customer lifecycle

   Automated in GoHighLevel: webhooks, an onboarding diagnostic and segmented nurture sequences.

4. The numbers

   An admin dashboard with a custom Stripe integration that produces management packs and accountant-ready year-end figures, with engagement data logged in Cloudflare D1.

5. The launch

   A paid-ads and webinar funnel: 1,250 registrations across the launch and a week-long follow-up, paid registrations at about £2 each against a £3.50 target, and cost per landing-page view cut by about 80% through creative and audience testing.

What it took

• Five months, single-handed, in place of an agency build.

What changed

• A working, launched platform, in a fraction of the time and cost of an agency build.
• A reusable library of components, now applied to client work.